Know the advantages of Email Marketing to reach an immense universe of more than 6 million users.
This online platform allows sending newsletters to promote products or services, releases, questionnaires and much more, creating strong connections among your company and your contact list.
Advantages of Email Marketing
- Real results
You can measure the result of your email marketing campaign, evaluating how many people opened your email, how many people clicked on your email and also how many people visited your website through your email and how many have bought.
- Easy communication
Send your email marketing from a sender which accepts answers. For example, don’t use “noreply”. You don’t need protocols, just answer the questions and offer support. This turns your audience into a qualified audience.
Companies which send emails without asking for permission are sending SPAM. SPAM is “pushing” something people don’t want; if someone hasn’t register your newsletter, don’t send emails, because they don’t want to receive communication. When you send your email marketing only to who accepted, you have a qualified public.
Opt-in is the process in which people accept receiving newsletters and provide their email addresses. The difference is that you’re communicating whit people who want to receive your newsletters. Moreover, they know that at any moment they can stop receiving with just one click (opt-out).